The Handelot Times
Xiaomi number 1 in Q2
Samsung: it is the first smartphone manufacturer in Europe.
The unstoppable Xiaomi surpasses
Samsung: it is the first smartphone manufacturer in Europe.
Having dominated the smartphone market in India, Xiaomi has overtaken Samsung to take the number one position in the global smartphone market for the first time.
The Chinese giant, after a profitable run in June 2021, became the world’s first smartphone brand by beating big tech giants like Apple and Samsung.
In fact, the rise of Xiaomi does not stop: after overtaking Apple to become the second best-selling smartphone brand in the world, the Chinese manufacturer has officially conquered Europe. According to a report published by Strategy Analytics, in fact, in the second quarter of 2021 it managed for the first time to overtake the giant Samsung in terms of the number of units shipped to the Old Continent: 12.7 million against 12 million; in terms of market share, a difference of 1.3% (25.3% against 24%). And it could only be the beginning. The trend compared to the same period of 2020, on the other hand, is clear: Xiaomi has shipped 67.1% more smartphones, Samsung 7% less.
More in Phones
Phones
The AI tax on your next phone: how memory costs are reshaping smartphone pricing
Phones
The satellite phone isn’t coming: it’s already in your pocket, so why doesn’t it feel that way?
Phones
Two autumns a year: inside Apple’s break with the September ritual
Phones
The flagship killer is dead: inside OnePlus’s retreat and what’s left of it